I try to offer a few hours of consulting per month. I most often get asked for help in these areas:
1. Launching marketing at a startup
If you’re leading a startup and need to begin doing marketing to acquire new customers, we can work together to:
- Define your product’s messaging
- Figure out the right marketing channels to start with
- Identify the right marketing tools you need
- Create a tactical marketing plan that you can begin executing immediately
What I’ve written on the topic:
2. Creating process to help a startup scale
When your startup reaches just a few employees, you need to shift from founder to manager, and that can be hard. We can work together to:
- Define your company’s strategic objectives
- Figure out a scalable process for team communication
- Identify the tools you need to manage and retain employees / executives
- Create a plan to ensure your team is focused on achieving your goals
What I’ve written on this topic:
3. Starting a content-marketing program
Content marketing through ebooks, blog posts, webinars and the like is a proven marketing channel to drive growth for B2B companies. We can work together to:
- Brainstorm the best topics to start creating content about
- Figure out a process for creating and distributing content regularly
- Set up the right tools you’ll need to create and launch content
- Create a content calendar to launch your first ebook or guide
What I’ve written on this topic:
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In order to remain focused, I’m only able to accept a limited number of consulting clients each month. Please fill out the form below to apply and I look forward to learning more about your business!