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May 13, 2011
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Life on Metadata Mountain

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Today is my last day of co-op at Digitalsmiths, a video discovery & metadata software company in Durham, NC. Over the past 5 months, I engaged on several exciting initiatives with the Digitalsmiths team, all focused on technology, project management and business. Just a few including building a cloud-based KPI dashboard, running logistics at a trade show in Las Vegas and spearheading social media marketing strategies.

So, what did I learn about?

  • All about the digital video industry and a unique application of data
  • How a VC backed tech start-up operates from the inside
  • Structure of an executive team & reporting structure
  • Talking to clients at major fortune 500 organizations

Biggest Takeaways:

  • I realized how important company culture is & how I want to structure it
  • I have the entrepreneurial bug. Next step is to start my own company
  • I crave risk, responsibility & big rewards & relentlessly pursue them

Bottom line:

This semester was all about discovery for me: video discovery & self discovery. I confirmed important parts of what motivates me & makes me happy. All in all, a great success!

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    Hi, I’m Greg

    I'm a tech entrepreneur who codes + sells. Most recently, I was CEO of Crystal. Previously, I co-founded Attend.com. Forbes 30 Under 30 for Enterprise Tech.

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